Boston Market’s Pretend Burger
By Caitlin Gooch • July 18, 2014
Boston Market has announced the introduction of what it calls a BLT Rotisserie Chicken Burger as a new LTO, featuring pulled rotisserie chicken and some burger toppings. The chain claimed it is “entering the ‘Burger Wars’” with this item, which BurgerBusiness counters by saying, “Putting it on a bun doesn’t make pulled chicken a burger.”