Long John Silver’s touts new menu items in latest ad campaign
By Caitlin Gooch • July 23, 2014Long John Silver’s new “America’s Fish Fry” ad campaign will continue through the summer, inviting consumers to try seafood more through a series of special offers and new menu items.
Last month, Long John Silver’s offered Free Fish & Fries to each person who visited its stores for lunch on June 28. The brand served more than 68,000 pounds of fish and 122,000 pounds of French fries to some 530,000 guests.