Smoothie King Is Preparing a Major Mobile Push, Starting With iPads in Stores Today
By Chelsea Lish • September 26, 2014
Smoothie King is loading 700 of its stores with iPad point-of-sale systems that eventually will be used to pilot mobile payments and order-ahead features. The iPads are powered by Revel and set up with credit card readers, cash drawers and printers that let Smoothie King employees accept payments, similar to offerings from Square and PayPal. Smoothie King is certainly not the first to roll out payment technology, but it is the beginning of a bigger mobile push from the drink chain. Smoothie King also is currently developing a mobile app that will let customers place food and drink orders before picking them up in stores. The app, which will integrate mobile payments, rewards and customer retention strategies, will be available within six months to a year.