Univision Debuts its First English-Language Video Network for Millennials
By Katie Stewart • April 15, 2014Univision launched an English-language video channel today called TheFlama.com with an eye on Hispanics between ages 15 and 30. The new channel launch will be monitored for Whataburger as it may provide a new opportunity to reach this important growth target in the future.
McDonalds and Trojan are set to be the first sponsors of the new channel.