Media Trends | DataDriveThru

In the News, Media, Media Trends

Digital to Overtake TV Ad Spending in Two Years, Says Forrester
By Chelsea Lish • November 5, 2014
In the News, Social Engagement, Media, Media Trends

Facebook Video Is Squeezing Out YouTube as Brands Embrace Autoplay
By Chelsea Lish • October 31, 2014
In the News, Social Engagement, Media Trends

Check Out Snapchat’s First Ad for Universal Pictures
By Chelsea Lish • October 22, 2014
In the News, Social Engagement, New Technology, Media, Media Trends

Here Are the Pros and Cons of Snapchat Taking on Ads
By Chelsea Lish • October 10, 2014
In the News, Consumer Trends, Hispanic Specific, Hispanic Specific, Hispanic Specific, Hispanic Specific, Hispanic Specific, Whataburger Research, Media Trends

The Many Faces of the Hispanic Market
By Brian Wheelis • October 10, 2014
Consumer Trends, Inspiration, Creative, Social Engagement, Media, Media Trends

Why Dove Is Trying Snapchat for Self-Esteem Effort, Bucking Industry Fear
By Avery Graham • October 8, 2014
Innovation, In the News, Consumer Trends, Social Engagement, Media Trends

Dunkin’ Donuts Wants to Take Loyalty Up a Notch With Mobile and Social
By Chelsea Lish • October 3, 2014
In the News, Social Engagement, Media, Media Trends

Less Than Half of Snapchat’s Users Are in the U.S.
By Chelsea Lish • October 3, 2014
In the News, Media Trends

Is a Longer, Interactive Pre-Roll Ad Better Than Breaking Up Video Content?
By Chelsea Lish • September 26, 2014