Domino’s continues adding new ordering platforms with Amazon

By Hannah Wheeless • August 2, 2017

Domino’s is making hassle-free ordering even easier with Amazon’s Alexa. Without even the click of a button, customers can verbally ask Alexa, a voice-activated personal assistant, to order their favorite Domino’s pizza. When Domino’s first introduced this feature, customers were required to log in to their Domino’s account or “pizza profile” and could only order select items, but after a recent update, folks can now order customized pizzas without signing in. The brand hopes this new technology will help them maintain growth in a competitive fast-food market.

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Innovation, Cool Stuff, Competitor, Customer, Creative, QSR, New Technology

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