4 Brands Whose Creative Approaches to Mobile Marketing are Getting Big Results

Did you know that 67 percent of smartphone shoppers will switch to a competitor\’s site if the checkout process takes too long? That\’s one of a handful of stats Google is releasing today in a new report. This article highlights four of the most interesting case studies in the report. It\’s no surprise that mobile budgets keep growing, but if nothing else, the article should give brand marketers a better idea of which mobile tactics actually work.