Dixie Asks People to Turn Off Their Phones for Dinner
By Chelsea Lish • June 10, 2015
“Dark for Dinner” is an effort from Georgia-Pacific’s Dixie brand encouraging people to give up their phones, tablets and TVs for one dinner a week. Dixie is asking consumers to let the virtual world know they’re disconnecting, put their devices away and then share their experiences after the meal with the hashtag #DarkforDinner. The campaign begins on June 14 and will run for the following six Sundays with a new theme each week. Themes include, broadly, getting to know your dad for Father’s Day and playing Would You Rather.