Ford’s VR App Lets You Experience Life as a Race Car Driver
By Lauren Stacy • August 24, 2016
Ford has taken the virtual reality experience to the next level with its new VR app that lets users immerse themselves in stories related to the brand. The first such story is a behind-the-scenes look at 24 Hours of Le Mans, a daylong sports car race in France that driver Joey Hand won this year in his Ford-sponsored GT race car. Hand narrates the driving experience, which also shows the pit crew’s work during the race and a view from the Ferris wheel at the track.