KFC creates music video for rappers Chip, Kano and Wretch 32 in a single lunch break
By Matthew Lyle • May 26, 2015
Chip, Kano and Wretch 32 produced, shot and edited a music video in just 57 minutes – less time than a lunch hour – as part of KFC’s activity that encourages people to “pack more into lunch”.
The four minute “high energy” YouTube video was shot in London multi-story car park and filmed using a single drone camera across three floors. It was then edited and uploaded on site in seven minutes – something ad agency BBH, which developed the campaign, claims is a world record.