WWE Teams with TikTok on Wrestling Video Themes
By Travis Riffe • December 17, 2019
WWE partnered with social video app TikTok to offer more wrestling entertainment content for mobile users to share. As part of the agreement, WWE created an official account on TikTok and started letting users add entrance themes from its star wrestlers to their videos. WWE provided entrance themes for more than 30 of its stars and plans to post daily content on its TikTok account. This new partnership could help the wrestling entertainment company reach a younger audience, considering that 60% of the social video app’s 26.5 million monthly active users in the U.S. are 16 to 24 years old.