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We got pictures of Mahomie eating at Whataburger on our Instagram and Twitter pages! Take that Mickey D contract.
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Awesome! I had not seen the WSJ coverage
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This is a cool watch and it isn’t overly branded. I think our Retail efforts can learn from this – make really great design with a touch of brand – not the other way around.
The WB social team thought this was a really cool concept. I think there is a way to Whataburgerize this concept. We dreamed of having Bassett read our tweets