Matthew Lyle

Email: mlyle@hahnpublic.com
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  • Red Robin Gives Free #NameThatChicken Burger to Anyone Who Shares Name with Santa

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  • Krispy Kreme makes scannable coupon out of icing

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  • See the First 360-Degree Video Ads on Facebook

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  • Pizza Hut Surprises Families With Truly Crazy Holiday Deliveries of Its Triple Treat Box

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  • Chipotle Says Sales Plunged Due to E. coli Outbreak

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  • Arby’s Rolled Out a ‘Meat Bus’ Tour of NYC to Promote Its New Times Square Location

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  • KFC’s ‘Friendship Bucket Test’ Is Like a Deep-Fried Newlywed Game

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  • Burger King unveils its Christmas menu with three special burgers

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  • Burger King rolls out festive themed packaging

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  • Burger King Gives 90s Cult Favorite Drink a Brand New Kick with the Introduction of Frozen SURGE

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  • Taco Bell to Switch to Cage-Free Eggs

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  • McDonald’s Unveils ‘McPick 2,’ Another Would-be Dollar Menu Successor

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  • Pizza Hut Now Has a Tri-Decker Pizza Box

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  • Facebook to Tell Brands More About Who’s Near Their Stores

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  • Facebook’s carousel ads are 10 times better than its regular ads

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  • Burger King spices up menu with Buffalo Chicken Fries

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  • McDonald’s tests out sweet potato fries in Texas

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  • Polls are coming to Twitter

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  • Burger King France Goes ‘Back to the Future’ With the ‘Hovertray’

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  • Arby’s Brand President-CMO Explains How Brands Can Have Big Voices Without Big Budgets

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  • Chipotle Deliberately Spends Less on Marketing to Afford Higher-Quality Ingredients

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  • Subway to Transition to Meat Raised Without Antibiotics

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  • Wendy’s Is Making Snapchat-Like Mobile Ads on Facebook

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  • Chicken Restaurant Hires Actual Chicken to Run Its Twitter Account

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  • McDonald’s Perception Scores Lifted By All Day Breakfast

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  • Facebook launches pre-Christmas new shopping features

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  • Noodles & Company Launches Branding Push, Cleans Up Menu

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  • SONIC pledges more than $650K to teachers through Limeades for Learning campaign

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  • Chipotle Hopes to Spook Additive Lovers With Latest Video

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  • Taco Bell Introduces Certified-Vegetarian Menu

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  • Fast food drive-thrus just keep getting slower

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  • McDonald’s big all-day breakfast advertising push has finally begun

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  • Taco Bell Tries to Reinvent the Fast Food Website With Mobile-Centric Ta.co

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  • Burger King Will Offer Halloween Whoppers With Black Buns

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  • Carl’s Jr. and Hardee’s Stage a Southwest Flavor Face-Off

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  • Tampa Bay Area McDonalds Launch Ground Chicken Burger

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  • Familiar School Supplies Become Something Tasty in McDonald’s Smart Back-to-School Campaign

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  • Arby’s launches five new sandwich sliders

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  • McDonald’s Plans a Shift to Eggs From Only Cage-Free Hens

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  • Taco Bell Now Has A ‘Crispy Chicken’ Taco Shell

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  • Diet Coke Amplifies Fans’ Tweets on Billboards in Times Square

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  • CMO Explains Why Chain Used Old Tweets for New Twist on Morning Meals

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  • Chipotle will start delivering to 40 college campuses this fall

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  • Denny’s Offers to Partner With Burger King, Since McDonald’s Is Being a McChicken

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  • Burger Rivals Battle Out Peace Day Plans with PR Moves

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  • Strong Start for Instagram Ads in Early Going

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  • How Instagram Is Changing the Way Brands Look at Photography, Online and Beyond

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  • Norm Macdonald Is Colonel Sanders, as KFC Campaign Quickly Gets Meta

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  • 5 Reasons McDonald’s Is on the Brink of Failure

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  • One Direction may have accidentally caused the return of Burger King’s chicken fries

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  • McDonald’s contest lets customers design their own burgers

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  • What paying fast food workers a living wage would do to the price of a Big Mac

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  • KFC Has Announced A Bucket Of Fried Chicken That Prints Polaroids

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  • New York Acts to Mandate $15 Minimum Wage in Fast Food

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  • McDonald’s Billboard Dishes Out Free McFlurries When the Sun is Scorching

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  • These Emoji Flashcards From Domino’s Will Teach You How to Talk to Your Kids

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  • Facebook Pages Still Slow to Seize Video Opportunity (Report)

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  • Chick-fil-A Celebrates 11th Annual Cow Appreciation Day

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  • Chipotle Is Giving Away Free Burritos to Any Customer Who Plays This Online Game

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  • Carl’s Jr. / Hardee’s Coupon Doubles as a Patriotic Tattoo

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  • Taco Bell begins testing delivery service at 200 stores

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  • Less Soda Being Chosen With McDonald’s Happy Meals

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  • McDonald’s Has Something New for Cheeseheads

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  • McDonald’s Offers “McBike” Carryout Bags

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  • Snapchat launches McDonald’s filters

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  • Burger King Introduces Extra Long Pulled Pork Sandwich for Summer Read more at

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  • Taco Bell execs bone up on youth lingo

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  • Panera Promotes Transparency With New Marketing Campaign

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  • KFC has partnered with Waze to offer drivers a new option for their GPS voice

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  • Taco Bell to offer Cap’N Crunch doughnut holes

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  • Taco Bell Is Giving Away Free Doritos Locos Tacos To High School Seniors

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  • McDonald’s Tests ‘Signature Burger,’ ‘Mini Meals’ And Green Apple Smoothie

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  • BK’s Plan Is ‘To Integrate Into Pop-Culture Moments That Transcend Sports’

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  • McDonald’s invites children as guest chefs to win back trust in Japan

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  • Taco Bell in Wicker Park will be first in the U.S. to serve alcohol

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  • Chipotle testing a new menu item

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  • Taco Bell, KFC may try home delivery

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  • McDonald’s Pins Its Turnaround Hopes On Toasted Buns

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  • IHOP Has a New Logo for the Emoticon Era

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  • Burger King Unveils Its First TV Commercial With the King in More Than 4 Years

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  • Burger King Testing Hot Dogs and Corn Dogs

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  • KFC tests disposable typing trays for smartphone users with sticky fingers

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  • Pizza Hut Projector Delivers Pizza and Movie Nights

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  • KFC creates music video for rappers Chip, Kano and Wretch 32 in a single lunch break

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  • Taco Bell to Eliminate Artificial Colors, Flavors and Added Trans Fat to ‘Simplify’ Food

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  • KFC is bringing back Colonel Sanders

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  • Tweet to Eat: You Can Now Order Domino’s Through Twitter

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  • 3 Major Changes McDonald’s New CEO Is Making to Save the Golden Arches

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  • Panera Bread Plans to Drop a Long List of Ingredients

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  • McDonald’s Axes Seven Sandwiches in Push to Get Menu Right

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  • Chipotle to Stop Serving Genetically Altered Food

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  • McDonald’s Is Closing Hundreds of Stores This Year

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  • Chipotle will now deliver your burrito — for a price.

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  • Burger King Founder Says Higher Wages Could Kill Off ‘Dollar Menus’

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  • KFC chases Millennials with new bowls

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  • McDonald’s is testing all-day breakfast

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  • Marketers Weigh In on Periscope vs. Meerkat

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  • Carl’s Jr. Is Launching ‘Fast-Food’s Hottest Burger,’ Designed by an Ad Agency

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  • McDonald’s Launches a ‘Lifestyle Collection’ in Sweden

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  • McDonald’s Launches ‘Moments of Joy’ in 24 Cities in 24 Countries on March 24

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  • Taco Bell Urges You to Break Out of Oppressive Breakfast Dystopia

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  • Burger King Chicken Fries permanent

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  • Burger King Launches Chicken Fries Emoji Keyboard

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  • Popeyes Challenges You to Game of Chicken — With a Chicken

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  • Live Fowl Will Decide Which Burger King Locations Serve Popular Limited-Time Item

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  • Wendy’s Puts Go Pro-Style Camera On Head of Lettuce

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  • Instagram Launches Carousel Ads

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  • As tastes change, big food makers try hipster guises

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  • Taco Bell tests Cap’n Crunch donut holes

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  • Sonic’s Weird Drink Flavors Come to Life as Strangely Riveting Mouth Cartoons

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  • KFC tests sweet edible coffee cup in U.K.

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  • Burger King launches UK delivery service

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  • Facebook Launches Product Ads

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  • Facebook Starts Telling Brands How Relevant Their Ads Are

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  • McDonald’s Egg McMuffins ‘Rise’ With the Sun in Synchronized Billboard Ads

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  • Twitter Cuts Deal With Google To Let Tweets Appear In Searches

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  • Twitter Crowns McDonald’s as Best in the Super Bowl

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  • McDonald’s Gives Away Every Product Advertised During Super Bowl

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  • McDonald’s Allows Customers to Pay with Lovin

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  • Watch McDonald’s Super Bowl Teaser

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  • Taco Bell reduces salt in quiet campaign

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  • Conan Visits Taco Bell

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  • Carl’s Jr.’s Super Bowl Ad Stars an Almost-Naked Woman

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  • Wendy’s removes soda option from kids’ meal

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  • McDonald’s Rolling Out Digital Menu Boards Across the Country

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  • Sonics targets “snack time” with new LTOs

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  • Burger King to open restaurant in French town after girl says she would treat all her followers to a meal

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  • Burger King Has A New Tactic To Steal McDonald’s Customers

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  • McDonald’s Launches Next Step in Brand Refresh With ‘Signs’

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  • McDonald’s Describes New Brand Vision, Reaffirms Commitment to ‘I’m Lovin’ It’

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  • Taco Bell launches first advanced promotion for mobile app users

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  • Pizza Hut is trying out ‘subconscious ordering’

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  • TGI Fridays launches #Togethermas mistletoe drones

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  • Why McDonald’s says it wants “to be in the schools”

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  • Dunkin’ Donuts launches green restaurant initiative

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  • Anheuser-Busch Is Plotting to Win the Super Bowl With Four Social Media Command Rooms

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  • McDonald’s Expands Custom Sandwich Option

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  • McDonald’s and Coca-Cola Team Up for Perfect Harmony Campaign

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  • Burger King Ending 15-Cent Nugget Deal as Supplies Wane

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  • Burger King Franchisees Lukewarm on ‘Field Coaches’ From Headquarters

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  • McDonald’s Won’t Buy Simplot’s GMO Potato

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  • Burger King eyes breakfast as a ‘long-term play’

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  • Beef Prices Hit Fast-Food Chains

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  • Watch how the McRib is really made

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  • Soon you’ll be able to pay for Burger King with PayPal

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  • McDonald’s Skips National Rollout of the McRib

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  • Chipotle’s Popular Vegan ‘Sofritas’ Arrive in Austin

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  • McDonald’s Charity Partner RMHC Celebrates 40 Years

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  • Sonic Drive-In Just Made Up a Holiday: National Ice Cream Cone Day

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  • Wendy’s Frosty Fans Can “Trick or Treat” It Forward This Fall

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  • Olive Garden Introduces the ‘Never Ending Pasta Pass’

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  • In Sweden, McDonald’s turns a TV ad break into a fruit machine game

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  • McDonald’s social media team will answer literally any question except one

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    At least they covered themselves by saying “Ask us anything ABOUT OUR FOOD.” If they would have just left it at “Ask us anything,” that would have been a huge mistake.

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