Chipotle promises more free food amid massive losses
By Sarah Sutton • March 17, 2016
Coming back after a major company-wide crisis isn’t easy nor is it cheap, even for a company as successful and once beloved as Chipotle. Yesterday on a call with investors the burrito chain admitted that its recent public health disaster has cost it, both in dollars and in customers — but fueled by recent free burrito giveaways, the company seems optimistic it’s headed in the right direction.