IHOP Has a New Logo for the Emoticon Era
By Matthew Lyle • June 1, 2015
Despite being nearly 60 years old, IHOP has repeatedly proven itself well adapted to the social media age. And now the chain has a new logo to reflect its Twitter-savvy persona.
The new logo, redesigned for the first time in more than 20 years, casts the O and P into a smiley face and drops the blue and red framing long found around the lettering.