Country and California Versions of A.M. Crunchwrap Are Coming

By Sarah Baker • September 9, 2014

Taco Bell is planning to launch two new versions of the A.M. Crunchwrap later this year. Looking to bring more regional flavors to bear, the portable A.M. Crunchwrap will be available in a California and a Country version. The California A.M. Crunchwrap includes a one-two punch of guacamole and pico de gallo. The Country A.M. Crunchwrap is a combination of sausage and country gravy. Both items are set to arrive in mid-October.

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Innovation, Competitor, QSR

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