McDonald’s trolls new Burger King with massive sign to distract would-be diners

By Jack Herbert • July 26, 2019

The trolling wars between McDonald’s and Burger King continue in Brussels, Belgium. Burger King entered the Belgian market and McDonald’s was prepared. McDonald’s decided to put a new trolling billboard right in front of the new Burger King. McDonalds claims that unlike other fast food restaurants in the city, it brings your food straight to a diner’s table. So, McDonald’s put up a gigantic banner right next to the Burger King restaurant saying, “Served by a king, or served as a king? Discover our table service at McDonald’s.”

The McDonald’s logo was transformed into a golden crown for the occasion, and at the bottom of the billboard were directions to the nearest McDonald’s just a few minutes’ walk away.

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