Tag, you’re it: Subway becomes next big chain to add plant-based meat
By Jack Herbert • August 7, 2019
Subway is the latest national chain to join the plant-based meat movement. Subway will debut a sandwich using a custom vegan meatball from Beyond Meat. The sandwich, which has been named the Beyond Meatball Marinara, will be available at 685 restaurants in the U.S. and Canada starting in September. Subway declined to provide a price for the sandwich, though most plant-based protein meals cost more than the meat-based product they are attempting to imitate. A national launch is possible depending on guest feedback. Restaurant sales of meat-alternative products jumped 268% from 2018 to 2019.