This McDonald’s Christmas Campaign Thinks Less About Santa and More About His Reindeer

By Sara Shaw • November 22, 2017

In their most comprehensive Christmas campaign yet, McDonald’s UK brings to life the magic of Christmas through a little girl and her concern for the reindeer. Along with the heart-wrenching TV spots, consumers will also be able to unlock Snapchat filters and a branded, interactive game called, “Carrot Run.” Throughout the campaign they ask Brits, “Are you #ReindeerReady?” In the article below, see how McDonald’s is brought into the preparation and anxious anticipation that comes with Christmas.

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