Video: Impossible Burger Cooked Up an Even Tastier Beef-Free Version
By Sara Shaw • January 9, 2019When Patrick O. Brown founded Impossible Burger seven years ago, his mission was simple: use technology to create a food product that tasted like meat but didn’t come from animals. A year after launching the first version of the Impossible Burger, the former Stanford professor and biomedical researcher brought “version 2.0” to CES. Brown said that this time, it wasn’t just about sustainability, “which is easy.”
Watch the video above to hear more about the history of the Impossible Burger and what’s to come.