Jersey Mike’s to roll out gluten-free bun systemwide
By Sarah Sutton • November 9, 2017
Jersey Mike’s Subs will introduce a gluten-free bun at its 1,320 locations nationwide next month. The fast-casual sandwich chain based in Manasquan, N.J., bakes bread in-house, but it will use fully cooked, individually wrapped rolls from gluten-free specialist Udi’s, based in Boulder, Colo., for the new offering. The rolls are manufactured in Denver by Udi’s parent company Boulder Brands. Jersey Mike’s recommended that franchisees charge an additional $1.50 for regular gluten-free subs and $3 for “giant” subs, according to chief operating officer Mike Manzo.