McDonald’s Next Conquest: Taking Over the Chicken Game
By Sara Shaw • March 9, 2018
As Americans are eating more and more chicken, McDonald’s is making a bigger push to become a “credible chicken player.” The McDonald’s chicken offering has grown in recent years with the addition of Buttermilk Crispy Chicken sandwiches, Snack Wraps, Buttermilk Chicken Tenders and more. Read more in the article below about the chain’s hot streak and all the chicken territory left to be claimed.