Punch Tab Wins Points with Arby’s Mobile Loyalty Program
By Lauren Heffern • October 15, 2013
For Arby’s new loyalty campaign, “The League of Brisket,” which promotes its Smokehouse Brisket Sandwich, the company has deployed an omnichannel platform from PunchTab. The campaign rewards guests for trying the new sandwich, and for joining the league where they complete challenges to earn prizes