Burger King expands Impossible Whopper to all 50 states as plant-based trend booms
By Jack Herbert • August 2, 2019
As of August 8, the Impossible Whopper will be available at 7,000-plus outlets in the United States. After announcing the nationwide launch of the Impossible Whopper, Burger King said they had plans to launch nationwide earlier but a shortage of the product delayed their launch. The meatless burger made from Impossible Foods was first tested in 59 locations in the St. Louis area. The chain has been encouraged by early results from Impossible Whopper sales and has had time to prep its locations for an anticipated increase in business. The Impossible Whopper will be available for a limited time, while supplies last, via stores, the BK app, and DoorDash. The sandwich costs about $5.50, and if it’s a country-wide hit, it could become a permanent menu item.