Four Ways Brands Can Improve the Order Ahead Experience
By Sara Shaw • November 29, 2017
The order ahead process is a consumer behavior that has completely changed the fast-casual dining experience and puts a lot of pressure on restaurants. Mobile ordering is expected to be a $38 billion industry by 2020 and will account for 10.7% of quick serve industry sales. The article below goes through four tips on optimizing the customer experience including food quality and order repetition.