Report: McDonald’s Bringing ‘Worldwide Favorites’ to Menu
By Sara Shaw • April 24, 2019
While McDonald’s phases out its Signature Crafted line, it’s preparing to launch a new kind of menu innovation. Per Business Insider the fast-food chain plans to add four global hits to its U.S. offerings this summer. The new “Worldwide Favorites,” will include: the Grand McExtreme Bacon Burger from Spain; the Stroopwafel McFlurry from the Netherlands; the Tomato-Mozzarella Chicken Sandwich from Canada; and cheesy bacon fries from Australia.
The brand previously said it would focus on operations, removing complexity, and improving ticket times this coming year. Part of that includes cutting back on customizable options and making it easier to deliver on convenience goals. McDonald’s CFO Kevin Ozan said some of the brand’s slowdown recently was caused by recent menu initiatives, like All Day Breakfast, fresh beef, and premium products like the Signature Crafted sandwiches, which take longer to make.