See the Spot: KFC’s Colonel Gets a Dance Partner to Hawk Chicken and Waffles

By Sara Shaw • November 14, 2018

KFC is promoting Kentucky Fried Chicken & Waffles with a TV spot breaking Sunday that spoofs the famous dance scene from the end of “Dirty Dancing.” The roles of Johnny (Patrick Swayze) and Baby (Jennifer Grey) are portrayed by Col. Sanders and Mrs. Butterworth of Mrs. Butterworth’s syrup, which is now owned by Conagra Brands.

KFC says it went through 15 different variations of waffles before deciding on Belgian Liege-style waffles for the limited time offer. They are made with a yeast-raised dough instead of batter and include pearl sugar imported from Belgium. The waffles are sweeter and doughier than American-style waffles, KFC U.S. Head Chef Bob Das said in a statement.

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