Vibrant Posters Show How the Big Mac Remains Beautifully the Same After 50 Years
By Sara Shaw • May 11, 2018
McDonald’s is celebrating 50 years of the Big Mac with an outdoor and digital campaign of fun, vibrant posters. A series of posters juxtaposes cultural differences between 1968 and 2018 in a Big Mac to show how nothing has changed about the iconic burger. View the posters in the article below and learn more about the OOH and digital campaign.